May 14, 2025

Viamedia Unveils Restructured Executive Leadership Team to Accelerate the Next Stage of Growth and Innovation

Viamedia’s Post-Acquisition Structure Supports Integration of LocalFactor, Streamlines Operations and Enhances Cross-Functional Alignment to Support Evolving Client and Business Needs
Mar 24, 2025

Viamedia Acquires LocalFactor to Transform Digital Ad Operations, Unlock Greater Precision, Reach, Efficiency, and Results Across Linear TV, Streaming, and Digital

LocalFactor Founder & CEO Evan Rutchik Named Viamedia President & Chief Strategy Officer 

Oct 18, 2024

Political Dollars: Told Ya So….

Back in May we advised clients and friends alike on both the buying and selling ends of the political-advertising equation to be prepared for a possible tsunami of political ad orders backloaded and shoehorned into late Q3 and on into Election Day.

Sep 27, 2024

Viamedia Appoints Former Ampersand Chief Operating Officer Ken Little to Board of Directors, Bolstering Strategic Leadership

Highly Accomplished Industry Leader Brings More Than 35 Years of Expertise to Viamedia’s Board

Aug 20, 2024

The FAST Opportunity: How to Keep Pace

Increasingly, consumers are gravitating to Free, Ad-Supported Streaming Television [FAST] channels.  They present a win-win for consumers, content owners and marketers alike.

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