May 29, 2019

4 Last Minute Father's Day Marketing Campaign Ideas

Father’s Day is right around the corner, and while spending isn’t quite to the Mother’s Day level, people are starting to invest more and more in honoring dear ol’ Dad.

Nov 28, 2017

Viewers Can't Get Enough Holiday Programming on Hallmark, Lifetime & Freeform

“Home for the holidays” conjures many images, and when it comes to watching television during the month of December, that image is probably ad-supported cable television, which accrues over 80% of all gross impressions associated with holiday-themed TV programming.

Nov 14, 2017

Thanksgiving Day Always Has A Feast of Your TV Favorites

Nov 29, 2016

Cable Networks Capture over 78% of the Holiday TV Programming Impressions

“Home for the holidays” conjures many images, and when it comes to watching television during the month of December, that image is probably ad-supported cable television, which accrues over three-fourths of all gross impressions associated with holiday-themed TV programming.

Nov 15, 2016

The TV Turkey Trot

Thanksgiving Day Cable Marathon

In what has become an annual holiday tradition, the cable industry will be serving up a stack of marathon programming events on Thanksgiving Day, Thursday, November 24th. And side-by-side with all that great home cookin’ will be round-the-clock dishes of ad-supported cable that focuses on specific programs.

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