May 30, 2025

It’s Still About the Cash Register: Embracing Advertising’s Evolution

David Solomon

A lot has been happening in the ad business lately, all emblematic of the industry’s rapid and ceaseless tech-fueled evolution.
Oct 18, 2024

Political Dollars: Told Ya So….

David Solomon

Back in May we advised clients and friends alike on both the buying and selling ends of the political-advertising equation to be prepared for a possible tsunami of political ad orders backloaded and shoehorned into late Q3 and on into Election Day.

Aug 20, 2024

The FAST Opportunity: How to Keep Pace

David Solomon

Increasingly, consumers are gravitating to Free, Ad-Supported Streaming Television [FAST] channels.  They present a win-win for consumers, content owners and marketers alike.
Jun 3, 2024

Chewing on Cookies: Part 3

David Solomon

You might say that, in recent weeks, we’ve been digging into the Cookie Jar… so you don’t have to.
May 3, 2024

Chewing on Cookies: Part 2

David Solomon

For our last post, we took our initial bite into “cookies” – specifically, where things stand for the digital-ad sector and how we arrived at this place.

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