Viamedia Marketing Insights Team

Viamedia Marketing Insights Team

Recent Posts

Jun 10, 2025

Simplify Your Father’s Day Advertising — We’ve Got You

Let’s be honest — dads can be tough to shop for. But that doesn’t stop people from trying. Every June, shoppers hit the stores (and their favorite websites) looking for that perfect “thanks for everything” gift. And here’s the kicker: Americans are expected to spend over $22.4 billion on Father’s Day this year (yep, billion with a B — source: National Retail Federation).

May 30, 2024

Viamedia on Political Advertising: “The Calm Before the Storm”

Advertising, subject as it is to economic trends and swings and consumer attitudes, can often be uncertain and unpredictable.

May 24, 2024

Congratulations to Viamedia's very own Mike Ball on being named a Cynopsis Standout for Q1!

Cynopsis Standouts are individuals recognized for their exceptional contributions and innovative solutions over the past quarter, impacting everything from technology to talent management to team spirit. Mike's dedication and creativity have truly made Viamedia a better place to work, and this well-deserved honor highlights his commitment to excellence.

May 2, 2024

2024 Top Women in Media & Ad Tech Honorees and Special Recognition Awards Announced

AdExchanger and AdMonsters are pleased to announce the 2024 Top Women in Media & Ad Tech Awards honorees, recognizing an elite group of women for their contributions and lasting impact on their brands, organizations and markets. They represent the diversity and progress within the media and ad tech industry.

Mar 1, 2024

This Year’s Winning Candidate Is….

It’s a political year – especially in the advertising sense – but some of the biggest buzz at the moment revolves around a presidential candidate lagging distantly in the polls: Robert F. Kennedy, Jr.

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