--- title: Viamedia Blog | Mobile Marketing description: Mobile Marketing | Latest marketing trends and resources for marketers, local businesses and agencies. --- [![Viamedia](https://viamediatv.com/wp-content/uploads/2018/11/logo.svg)](https://viamediatv.com/) - [Solutions](https://viamediatv.com/) - [For Advertisers](https://viamediatv.com/advertiser-solutions/) - [Advertiser Solutions](https://viamediatv.com/advertiser-solutions/) - [Channels & Tactics](https://viamediatv.com/channels-tactics/) - [XMetrics™ Dashboard](https://viamediatv.com/reporting-dashboard/) - [Success Stories](https://viamediatv.com/client-success/) - [For Video Providers](https://viamediatv.com/video-provider-solutions/) - [Creative Services](https://viamediatv.com/creative-services/) - [Technology](https://viamediatv.com/our-technology/) - [About](https://viamediatv.com/about-us/) - [About Viamedia](https://viamediatv.com/about-us/) - [Leadership](https://viamediatv.com/leadership/) - [Video Partners](https://viamediatv.com/partners/) - [Awards](https://viamediatv.com/awards/) - [Careers](https://viamediatv.com/careers/) - [Contact](https://viamediatv.com/contact/) - [Insights](https://blog.viamediatv.com/) - [GET MARKETING HELP](https://share.hsforms.com/1EGNPklO9SWG0oMIWbtrYyg1banj) Select Page - Solutions - For Advertisers - [Advertiser Solutions](https://viamediatv.com/advertiser-solutions/) - [Channels & Tactics](https://viamediatv.com/channels-tactics/) - [XMetrics™ Dashboard](https://viamediatv.com/reporting-dashboard/) - [Success Stories](https://viamediatv.com/client-success/) - [For Video Providers](https://viamediatv.com/video-provider-solutions/) - [Creative Services](https://viamediatv.com/creative-services/) - [Technology](https://viamediatv.com/our-technology/) - About - [About Viamedia](https://viamediatv.com/about-us/) - [Leadership](https://viamediatv.com/leadership/) - [Video Partners](https://viamediatv.com/partners/) - [Awards](https://viamediatv.com/awards/) - [Careers](https://viamediatv.com/careers/) - [Contact](https://viamediatv.com/contact/) - [Insights](https://blog.viamediatv.com/) - [GET MARKETING HELP](https://share.hsforms.com/1EGNPklO9SWG0oMIWbtrYyg1banj) [![](https://blog.viamediatv.com/hubfs/Summer%20Marketing%20strategies%20(3).jpg)](https://blog.viamediatv.com/3-ways-to-heat-up-your-sales-this-summer) Jun 6, 2019 ## 3 Ways To Heat Up Your Sales This Summer [Liza Goldenberg, Product Development & Vendor Relations](https://blog.viamediatv.com/author/liza-goldenberg-product-development-vendor-relations) [Summer doesn’t mean you have to take a break from advertising.](https://blog.viamediatv.com/3-ways-to-heat-up-your-sales-this-summer) [![](https://blog.viamediatv.com/hubfs/people%20on%20mobile.jpg)](https://blog.viamediatv.com/mobile-is-key-to-successful-2019-marketing-strategy) Apr 11, 2019 ## The Mobile-Obsessed Consumer: Why Mobile Is Key To a Successful 2019 Marketing Strategy [Liza Goldenberg, Product Development & Vendor Relations](https://blog.viamediatv.com/author/liza-goldenberg-product-development-vendor-relations) [If someone had asked you 20 years ago what your most valued appliance was, I highly doubt you would have said “mobile phone”. In fact, had you been told that you would be completely dependent on something that at most is 18 square inches and weighs less than a half a pound, you would have laughed.](https://blog.viamediatv.com/mobile-is-key-to-successful-2019-marketing-strategy) [Yet here we are, its 2019 and according to the Pew Research Center,](https://blog.viamediatv.com/mobile-is-key-to-successful-2019-marketing-strategy)[95% of Americans own a cellphone of some kind, and 77% own a smartphone](https://www.pewinternet.org/fact-sheet/mobile/). ## Stay Updated: Get marketing insights, guide-books, tips and more. [![Subscribe >](https://no-cache.hubspot.com/cta/default/2206639/e1a509cf-c97f-4cf5-9605-0340f01dc82c.png)](https://cta-redirect.hubspot.com/cta/redirect/2206639/e1a509cf-c97f-4cf5-9605-0340f01dc82c) - Recent - Popular - Categories [Viamedia Acquires LocalFactor to Transform Digital Ad Operations, Unlock Greater Precision, Reach, Efficiency, and Results Across Linear TV, Streaming, and Digital](https://blog.viamediatv.com/viamedia-acquires-localfactor-to-transform-digital-ad-operations-unlock-greater-precision-reach-efficiency-and-results-across-linear-tv-streaming-and-digital) posted at Mar 24, 2025 ![](https://blog.viamediatv.com/hubfs/Viamedia_LFG-Companion-REV.3jpg.jpg) [Simplify Your Father’s Day Advertising — We’ve Got You](https://blog.viamediatv.com/simplify-your-fathers-day-advertising-weve-got-you) posted at Jun 10, 2025 ![](https://blog.viamediatv.com/hubfs/FathersDaySocial.jpg) [Viamedia Appoints Robert Benoit as Chief Financial Officer to Support Strategic Growth](https://blog.viamediatv.com/viamedia-appoints-robert-benoit-as-chief-financial-officer-to-support-strategic-growth) posted at Jun 17, 2025 ![](https://blog.viamediatv.com/hubfs/RobertBenoitBlogTitle.png) [Viamedia Unveils Restructured Executive Leadership Team to Accelerate the Next Stage of Growth and Innovation](https://blog.viamediatv.com/viamedia-unveils-restructured-executive-leadership-team-to-accelerate-the-next-stage-of-growth-and-innovation) posted at May 14, 2025 ![](https://blog.viamediatv.com/hubfs/Exec-Team-Announcement.png) [Marketers: The AI Revolution Has Arrived. 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