Jan 10, 2024

Let’s Get Personal

David Solomon

What do your advertisers want? Do they tell you that they “…don’t want to spend money on advertising; they want to sell stuff,” as highly regarded marketing expert and author Rishad Tobaccowala says?

Dec 7, 2023

Viamedia Secures Exclusive Sales-Representation Partnership with Perpetual Media

Bob Gold & Associates

Viamedia to Manage Local and Regional Direct Ad Sales Firm in Its DMAs for Fast-Growing Digital Place-Based Advertising Platform
Dec 6, 2023

Viamedia Celebrates Madeline Kissel's "Rising Tide" Recognition in Cablefax's 2023 Most Powerful Women in Media

Bob Gold & Associates

Madeline Kissel, VP of Affiliate Relations and Business Development, was Recognized as an Up-and-Coming Leader with a Profound Commitment to Mentorship
Dec 6, 2023

Viamedia Celebrates Becky Jones Inclusion to Cablefax's 2023 Most Powerful Women List

Bob Gold & Associates

Viamedia's Chief Marketing & People Officer, Was Recognized for Her Powerful Influence and Pioneering Role within the Industry, as well as Her Tireless Efforts in Mentorship and Professional Development
Nov 14, 2023

Viamedia Unveils Parrot ADS: A Revolutionary Managed Service For Simultaneous Linear and CTV Ad Insertion

Bob Gold & Associates

New Ad Decisioning System Protects Ad Revenues and Simplifies Operations When Transitioning from Linear to Dynamic Advertising

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