No matter the size of your business, customer loyalty is incredibly important. The numbers don't lie. Repeat customers spend up to 67 percent more than new customers and it's up to ten times more expensive to try to attract new customers than it is to keep your current ones. Here are three ways your business can build a loyal customer base.
If someone had asked you 20 years ago what your most valued appliance was, I highly doubt you would have said “mobile phone”. In fact, had you been told that you would be completely dependent on something that at most is 18 square inches and weighs less than a half a pound, you would have laughed.
Expert panelists weigh in on OTT Landscape
New York, NY -- Thursday, March 14, 2019 -- Viamedia will hold a webinar on March 27, 2019 from 3-4 pm EDT to discuss the latest insights into Streaming TV (OTT) and how marketers are best leveraging the platform. Tom Walsh, Viamedia’s Sr. VP of Advanced Advertising Strategy will be leading the call and will be joined by expert panelists: Brian Schwartz, IAB; Greg Bel, FreeWheel, A Comcast Company; Michael Richter, Newsy, an E.W. Scripps Company; and Hannah Brown, fuboTV.