May 30, 2025

It’s Still About the Cash Register: Embracing Advertising’s Evolution

A lot has been happening in the ad business lately, all emblematic of the industry’s rapid and ceaseless tech-fueled evolution.

May 14, 2025

Viamedia Unveils Restructured Executive Leadership Team to Accelerate the Next Stage of Growth and Innovation

Viamedia’s Post-Acquisition Structure Supports Integration of LocalFactor, Streamlines Operations and Enhances Cross-Functional Alignment to Support Evolving Client and Business Needs
Mar 24, 2025

Viamedia Acquires LocalFactor to Transform Digital Ad Operations, Unlock Greater Precision, Reach, Efficiency, and Results Across Linear TV, Streaming, and Digital

LocalFactor Founder & CEO Evan Rutchik Named Viamedia President & Chief Strategy Officer 

Mar 3, 2025

But Wait There’s More! Viamedia Hits 100 Video Service Providers Setting an Industry Record

Viamedia has Signed 31 New Video Service Providers within Last 12 Months

Jan 14, 2025

Addressable Advertising and AI: What’s Next for Media in 2025?

It’s that time of year again – when prognosticators -- like me -- unbox our Tarot cards and try our hand at soothsaying.

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