Innovative Step Taken in Bridging Linear TV with the Digital Programmatic Advertising Landscape
Providing both local advertising sales and advanced technology opportunities, like QTT™, to WOW! markets across the U.S.
NEW YORK, Sept. 3, 2019 /PRNewswire/ -- Viamedia, the leading cross-media local advertising company, announced today a multi-year agreement with WOW! Internet, Cable & Phone, a leading broadband and communications service provider, to continue selling advertising on the multichannel video programming distributor's (MVPD) behalf in 10 markets nationwide.
The Company's Proprietary Patent Pending Technology Bridges Digital Demand and Linear TV Advertising Inventory
NEW YORK, July 29, 2019 /PRNewswire/ -- Viamedia, the leading cross-media local advertising company, announced today the launch of QTT™, a patent pending technology developed by Viamedia to significantly grow cable TV ad dollars by tapping into the surging programmatic digital advertising marketplace.